Coca-Cola Refreshing Films 2020
Graphic Designer
Package Design | Print Design | Set Decorating
Coca-Cola Refreshing Films is an annual competition hosted by Coca-Cola and is in partnership with a movie theater. Over forty schools nationwide compete to have their concepts chosen. Out of the multitude of submissions, only five finalists are chosen to produce the film.
As a graphic designer on set, the work entailed, creating mock package designs, poster designs, and other needed objects that would show well on camera through color. Also, working with the Set Dresser and Art Director to help modify the original set design to what the production team had envisioned.
SCAD had won this year’s competition!
Coca-Cola Refreshing Films 2020 Finalist - Learn more: https://us.coca-cola.com/refreshingfilms/ Let Loose is about two frustrated artists that finally "let ...
The Objective
Create candy boxes to be placed in concession stands. Create posters that could go into film poster light boxes. Re-dress the set in a short time period.
Typeface:
Poster: Saffran, PT Sans Narrow, Helvetica Neue, Acumin Variable Concept
Packaging: Tablet Gothic Wide SemiBold, Brandon Grotesque
Software:
Adobe Illustrator, Photoshop
Dimensions:
Poster (24”x36”)
Packagings (9.5”x7.5”)